The From Line

Sending, Managing & Monetizing Email

What Does Goldilocks And Clustering Algorithms Have to Do With Content?

What Does Goldilocks And Clustering Algorithms Have to Do With Content?

As publishers, we’re obsessed with content relevance. However, with audience fragmentation it has become quite the challenge to remain relevant since multiple audiences often exist on a publisher’s list. Although there’s  a lot of interest overlap, it’s difficult to hold the interest of an entire audience without losing the attention of a few.

Continue reading
  5739 Hits